Traditional marketing is based on the direct selling strategy such as the promotion takes place through print, broadcast, direct mail and telephone. Discuss forums on the topic to extract different views on traditional marketing services
Broadcast advertising which includes both television and radio is a great way to market your products & services. The main purpose is to gain viewers and listeners attention. In simple words, it provides highly targeted audience. Television & radio ads allows people to passively receive a message many times without having to read it which in overtime will become engrained in the person s mind.
To create imprint in the hearts and minds of customers and to get huge attention, offline marketing is a best way. The important tool in this marketing is word-of-mouth conversations which will create an impact among customers. You can organize business events, market using printed teacups and give promotional/corporate gifts to the customers to make offline marketing more effective. It will have a real touch and create positive impression. Hence it s advisable to involve offline efforts in your marketing activities for succeeding in your business.
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